
The cup or mug you drink your tea in can be important as Dr Tom Stafford, psychologist from Sheffield University, has proclaimed.
"A person's brain is trained to believe the daily ritual of making coffee or tea should be done in a certain way in order to derive maximum enjoyment...It might be irrational or arbitrary but it's absolutely true. Your daily brew tastes better from your favourite mug."
This is all borne out by research in The Daily Telegraph - 65 percent of Brits have a favourite cup or mug they use for their morning cuppa.
So to help enjoy our teas even more, we've produced our own earthenware Cambridge Tick Tock Mugs, as perhaps a gift for fellow tea-friends.
91mm high by 80mm wide.