In the beginning...

Bruce Ginsberg continues a long tradition of tea making that has its roots in a famous tea family.

According to family legend, Benjamin Ginsberg, the man founded Rooibos Tea and perfected its taste, lived with his aunt and uncle while at school in Moscow. They were members of a family tea dynasty and he must have been deeply enthused by his surroundings with all the talk of tea, tea parties and bubbling samovars.